Web Design

AQAR Dubai

AQAR Dubai, a prominent licensed real estate agency, holds a unique position in the Dubai real estate market, representing a multitude of developers. Their vast portfolio allows them to tailor property solutions to meet the diverse needs of their clientele.

The Challenge

The initial challenge was to understand the vision of AQAR Dubai's key decision-makers. This required a comprehensive stakeholder workshop to understand their goals and expectations. We also faced the challenge of highlighting AQAR Dubai's unique selling proposition of providing an extensive range of properties in a saturated market.

 

Strategy & Results

Our approach kicked off with an intensive stakeholder workshop, ensuring we fully grasped the vision of AQAR Dubai's key decision-makers. With this insight, we developed the brand identity, including the brand mark, colour palette, typography, and brand guidelines, and designed and developed the website in both English & Arabic 

The outcome was a custom, interactive website built on our proprietary WordPress platform. Incorporating the newly developed brand identity resulted in a polished and professional look and feel for the site. The interactive elements added a layer of engagement, compelling users to fill out contact forms, thus generating leads. Moreover, we integrated the website with AQAR Dubai's internal CRM system to streamline lead-generation tracking and management. 

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