BLogs

Effective July 1 of this year, the existing version of Google Analytics will cease tracking your website data. To ensure uninterrupted tracking and analysis of your website’s performance, all bu...

Participating in the Seamless Middle East event held at the esteemed Dubai World Trade Centre on 23-24th May 2023 was an exhilarating experience for our team at United SEO. As a leading digital m...

When it comes to measuring the success of your social media strategy, metrics are essential. But with so many different metrics out there, which ones should you pay attention to? This blog post w...

/With Ramadan just around the corner, businesses need to be aware of how this their marketing tactics should change during this holy month. While prayer and reflection are at the forefront during Rama...

Whether you’ve been running a website for years or just launched your first business blog, keeping up with the ever-evolving nature of search engine optimization (SEO) is no easy task. But if yo...

Introducing Google Analytics 4, the most advanced and comprehensive web analytics platform ever created. This revolutionary technology gives marketers unprecedented insights into customer behavior and...

If your website’s conversion rates are flagging, it may be time to invest in a PPC remarketing strategy. With PPC remarketing, you can re-engage website visitors who visited but didn’t mak...

Google penalties are a common issue that can occur for websites that violate the search engine’s guidelines. Penalties can significantly impact a website’s visibility and search rankings,...

The digital marketing industry in Dubai is booming, as the overall economy of the United Arab Emirates continues to outperform those of many other developed nations. Digital marketing&nbs...

In order to stay ahead of the competition in today’s digital age, you need a well-executed digital marketing strategy. This involves using a variety of online channels to reach your target audie...

Google’s most recent “Helpful Content Update” is created to target and eliminate low-quality content that does not offer any true value for users. This blog post explains the update...

The first and second blogs of this series paint a picture of the complex nature of online marketing. From the previous instalments, we could surmise it involves more than developing the structural des...

There are about 3.5 billion internet users around the world today, representing more than 40 percent of the world’s total population. Considering the increasing market penetration of mobile devi...

You’ve probably heard it before in conferences and read it in blogs: create quality content. It gets repeated often enough that some of you’ve probably grown weary of it. But there&rs...

As any digital marketing specialist would tell you, blogging should be a key element of your content marketing strategy, or should complement your SEO activities. Why? Here’s a qui...

In today’s digital age, local search engine optimization (SEO) has become a critical strategy for businesses to improve their online visibility and attract local customers. With the rise of mobi...

It’s no secret that blogging can be a powerful tool for SEO. But does blogging really help your website’s search engine ranking? And if so, how can you make sure your blog posts are helpin...

An SEO audit is a comprehensive review of your website with the goal of improving its visibility and performance in Google search results. The audit process involves examining your website’s arc...

Off-page SEO is one of the most important aspects of a successful SEO strategy. If you want to rank high in search engine results pages, you need to focus on both on-page and off-page SEO. In this blo...

If you’re running a website, it’s important to make sure that all of your pages are linked together properly. This is known as “internal linking.” If you have pages on your web...

Since its release back in 2003, WordPress continues to show promising growth. In fact, it is now used in over 34% of websites and the numbers going up as we speak. WordPress 5.3 (Released on November...

WORKING with search engine optimisation can leave you scratching your head at times. Between the constantly changing nature of SEO and the steep learning curve, it is a daunting arena to enter. What m...

AS is always the case with Search Engine Optimisation (SEO), things are changing at a frantic rate. With search engines changing how SEO works, as well as their own guidelines, it can be difficult to...

The days of black hat SEO tactics are well and truly at an end. With every update search engines are making, web spiders are becoming increasingly smarter at detecting underhand SEO tricks and schemes...