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Maximize Your Reach In The Middle East With Arabic SEO Marketing.

Online success in the Middle Eastern region means reaching audiences that not only read in English, but in Arabic too.

What is Arabic marketing?

In the last ten years, we have seen a significant surge in Arabic speaking individuals online. With online shopping via mobile phones and tablets becoming increasingly normal in the GCC region, this has also meant an increase in most Arabic speaking people using their native language to surf the web. The Arabic speaking world is becoming tech savvy.

The only setback? All primary search marketing is conducted in English. Demand for Arabic content is growing, but there is still a golden gap in the market. To reach the widest audience possible, it is crucial for businesses to build marketing campaigns in Arabic.

Increase in Arabic speaking online users

The MENA region is facing a rapid increase in online users around the world. Arabic has become one of the most widely spoken languages in the world and has a 41.7% internet penetration, yet there is less than 1% of Arabic content online, making it a significant audience to tap into. From using the internet to shop online and interact with others to learning more and researching, there are now unlimited opportunities for businesses to grow online.

How do you reach an Arabic audience?

We have a dedicated team who understand even the smallest details that make up an effective Arabic marketing campaign. Arabic has unique requirements online; from domain names to page layouts and URL structure. Before starting any campaign, we look into demographics and culture to ensure that we focus SEO on reaching specific audiences by researching keywords and correct spellings (a common mistake in Arabic campaigns).

Understand your Arab audience

As mobile devices make up around 90-95% of traffic that comes from the Arab world, we understand the importance of creating a light, user-friendly interface with CSS styling and translation conducted by native Arabic speakers to offer seamless conversions.

Adapt your campaign to your Arabic speaking audience

Arabic can be a difficult language to navigate in the marketing world, but our team recognises the importance of appealing to different dialects around the world. Simply translating English to Arabic reduces the quality of a campaign due to direct translations as it usually reads wrong and becomes hard to understand. Therefore we ensure that all marketing strategies such as Google Ads are specifically tailored and localized to different regions and dialects.

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Frequently Asked Questions

How to do Arabic SEO?

With Arabic SEO, you can make sure your website stands out to Arab users, boosting your visibility and improving your chances of success. You'll need to optimise your website for Arabic-speaking audiences. This means ensuring your website is localized, using Arabic words and phrases, and using Arabic-specific keywords. You'll also need to ensure that all content on the website is written in Arabic, and you should use Arabic backlinks to promote content and increase visibility. Finally, it's essential to use social media to reach out to your target audience. With the right Arabic SEO guide, you can ensure that your website is optimized for the Arabic market and that your business is reaching the right customers in the Arab world.

Why do I need Arabic SEO?

To reach a larger audience in the Arab world, you need to utilize Arabic SEO Services. Arabic SEO is essential to any digital marketing strategy if you want to engage with Arabic-speaking customers. Arabic is the sixth most-used language in the world and is spoken by over 300 million people. When done correctly, Arabic SEO can help you reach a larger audience and increase conversions.

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